The FW19 campaign of Tagliatore and Tagliatore 0205 is a tale of style and elegance, set in a place that encompasses history and design, in an international and cosmopolitan Milan.
A building from the 1930s designed by the architect Daniele Castiglioni, takes up the themes of rationalist neoclassical architecture as a backdrop for the nuanced scenario. As in a Greta Garbo film, the protagonists’ personalities merge in a whirlwind of events and passions. So that Pino Lerario, who’s always fascinated and connected to the world of cinema, evokes the new atmospheres and suggestions.
The characters of the campaign think of the future while looking at the past, in a play of light and shadows, made of intense and complicit glances. A visual and tactility praise in perfect harmony between elegance and refinement.
She is a musician, a contemporary woman, an artist who, together with him, an established model, make the ADV campaign a moment of true and lived life.
Pino Lerario, creative director of the Tagliatore and Tagliatore 0205 brands, reinterprets the new season’s style that is truly destined to become iconic.
The campaign is produced by Domingo.