FILIPPO DE LAURENTIIS SPRING SUMMER 2023 CAMPAIGN
The knitwear brand Filippo De Laurentiis has chosen to celebrate life with its SS23 collection, specifically the moments and instants that are an integral part of our daily lives. These pieces are like building blocks that come together to form a clear, bright whole, conveying a sense of serenity with the help of careful craftsmanship, softness, and a feeling of security.
The collection is divided into four distinct moments, each with its own unique character, like letters in a word, yet together they make up the Filippo De Laurentiis collection. In addition to the Italian brand’s existing worlds of Skyline, Satori, Club, and Lido, an emotional contribution will be added to the collection through poetry inscribed on each creation.
Skyline represents rationality and ingenuity, qualities that are reflected in the clean lines and neutral colors that reflect the dynamism and concreteness of the city. The preferred materials are extra-twisted cotton and linen, which, in the Milano stitch, give elasticity to t-shirts, oversized polos, field jackets, biker jackets, and sweaters designed for sweatshirts and joggers.
Satori is about inner enlightenment, with shapes that wrap around and live in softness, and colors that echo the Zen world. Silk and linen enhance the natural and meditative aspects of Filippo De Laurentiis’s designs, and in the “Satori” world, the garments feature wide necklines, seraphim collars, and a relaxed fit.
Club represents the importance of dialogue and confrontation that lead to “contaminations.” Cotton is used to create structured, colorful weaves in braids, honeycombs, and English ribs. This creativity is embodied in polos, bowling shirts, and bomber volumes.
Lido captures the fragrance of summer, with bright colors and a light, airy feel. The freshness of the colors is reflected in terry cloth, bouclé weaves, vrillé curls, and the texture of cotton. Thin and thick polos and t-shirts, shaved and structured, solid and patterned, represent the carefree spirit of summer.
Overall, the SS23 collection is an emotional expression of the connection between past, present, and future, where the combination of artisanal craftsmanship and innovative aesthetics is once again synonymous with pathos.