Avril 8790, the Italian street wear and luxury knitwear brand, is the constant and continuous exploration of the potential of knitwear, which becomes an expression of contamination between contemporary art, visual art and street style. This is how Fall Winter 2021 2022 draws on the new grunge scenario inspired by late 80s and early 90s, continuing the journey into the artistic suggestions of Avril 8790, which through its plots tells an aesthetic capable of subverting conventions and transforming the visual imagery into something unique.
Geometries and graphics become symbols of a language that expresses the essence of the brand and translates it into new patterns such as the “macchiolé”, an animalier created according to the stylistic codes of Avril 8790 through the mixture of graphic elements, zigzag designs and alien alphabet and presented all over on coats, bomber jackets and genderless gilets or in contrasting forays on oversized sweaters.
“Avrilized” inspired patterns take shape on maxi and crop cardigans, while baby pullovers in “Casentino” wool are embellished with “freehand drawing effect” embroidery. The iconic Blue Dawn model reissued for the new season in a chunky graphic version is inevitable.
The palette fully expresses the eclectic soul of the brand, bright shades such as lilac and electric blue light up the natural and neutral tones of terracotta, beige and brown and are, at the same time, softened by dark shades such as black and the brick.
Avril 8790 garments speak of craftsmanship and attention to detail, a true and authentic heritage of the brand, which with the Fall Winter 2021 2022 perfectly combines the streetwear trend with a luxury soul, a modern and contemporary expression of “beautiful dressing”.