{"id":3372,"date":"2022-11-15T15:54:32","date_gmt":"2022-11-15T14:54:32","guid":{"rendered":"https:\/\/www.domingocommunication.com\/?p=3372"},"modified":"2022-11-15T15:54:32","modified_gmt":"2022-11-15T14:54:32","slug":"berwich-fits-everybody-advertising-campaign","status":"publish","type":"post","link":"https:\/\/www.domingocommunication.com\/it\/news\/berwich-fits-everybody-advertising-campaign\/","title":{"rendered":"BERWICH FITS EVERYBODY ADVERTISING CAMPAIGN"},"content":{"rendered":"\n\n\n<p>Berwich is everybody, Berwich fits everybody<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"450\" height=\"563\" src=\"https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich.gif\" alt=\"\" class=\"wp-image-3373\"\/><\/figure><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p>In occasione della Milano Fashion Week 2022 Berwich, storico brand di pantaloni italiani, presenta domenica 25 settembre nella magica cornice della terrazza dell\u2019Hote Viu, il progetto FITS EVERYBODY. Uno sguardo al futuro con una visione sempre pi\u00f9 inclusiva del brand. Una chiara dichiarazione d\u2019intenti che pone la verit\u00e0 al centro della suo nuovo mission statement.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich3-819x1024.jpg\" alt=\"\" class=\"wp-image-3377\" srcset=\"https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich3-819x1024.jpg 819w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich3-240x300.jpg 240w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich3-768x960.jpg 768w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich3-384x480.jpg 384w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich3-576x720.jpg 576w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich3-1024x1280.jpg 1024w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich3-80x100.jpg 80w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich3.jpg 1080w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Partire, viaggiare, scoprire. Questo il verbo di Berwich, che sin dall\u2019origine si \u00e8 impegnato a scoprire nuove terre. Da questa stagione il viaggio prosegue, va oltre e si concentra sull\u2019importanza di connettersi con le persone e conoscerne in modo autentico la bellezza e l\u2019unicit\u00e0. Berwich \u00e8 cos\u00ec il punto nel quale differenti personalit\u00e0, attitudini, e visioni si incontrano. Un viaggio trasversale in cui si \u00e8 liberi di esprimere se stessi, per andare oltre gli stereotipi.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich2-819x1024.jpg\" alt=\"\" class=\"wp-image-3376\" srcset=\"https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich2-819x1024.jpg 819w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich2-240x300.jpg 240w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich2-768x960.jpg 768w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich2-384x480.jpg 384w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich2-576x720.jpg 576w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich2-1024x1280.jpg 1024w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich2-80x100.jpg 80w, https:\/\/www.domingocommunication.com\/wp-content\/uploads\/2022\/11\/Berwich2.jpg 1080w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<p>Dieci sono i diversi volti scelti dal brand per comunicare inclusivit\u00e0. I ritratti, esposti per la prima volta durante l\u2019evento, raccontano volti reali che sono l\u2019emblema di un\u2019estetica senza barriere, dove la bellezza \u00e8 data dall\u2019unicit\u00e0 e dall\u2019invito ad oltrepassare i tab\u00f9, le banalit\u00e0, i difetti, i pregiudizi e vivere la propria immagine con una consapevolezza quasi sfrontata.<\/p>\n\n\n\n<p>Con il progetto BERWICH FITS EVERYBODY inoltre, il brand sostiene una realt\u00e0 no profit, con l\u2019obiettivo di generare un impatto virtuoso sulle persone e sul pianeta. Per la stagione 2022\/2023 il brand ha scelto di affiancare la ONG \u201cSave the Olives\u201d, un&#8217;organizzazione no-profit nata nel 2013 da un gruppo di volontari, che affronta l\u2019epidemia di Xylella Fastidiosa in Puglia. Una scelta quella di Berwich che comunica l\u2019importanza di credere nella scienza, sostenere la ricerca e, in questo caso specifico, salvaguardare gli ulivi monumentali e creare un nuovo paesaggio naturale in Puglia, terra natia del brand.<\/p>\n\n\n\n<p><\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Berwich is everybody, Berwich fits everybody In occasione della Milano Fashion Week 2022 Berwich, storico brand di pantaloni italiani, presenta domenica 25 settembre nella magica cornice della terrazza dell\u2019Hote Viu, il progetto FITS EVERYBODY. Uno sguardo al futuro con una visione sempre pi\u00f9 inclusiva del brand. Una chiara dichiarazione d\u2019intenti che pone la verit\u00e0 al [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":3387,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"class_list":["post-3372","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BERWICH FITS EVERYBODY ADVERTISING CAMPAIGN - Domingo Communication<\/title>\n<meta name=\"description\" content=\"Berwich is everybody, Berwich fits everybody In occasione della Milano Fashion Week 2022 Berwich, storico brand di pantaloni italiani, presenta domenica\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.domingocommunication.com\/it\/news\/berwich-fits-everybody-advertising-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BERWICH FITS EVERYBODY ADVERTISING CAMPAIGN - 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