{"id":2828,"date":"2021-07-16T19:24:48","date_gmt":"2021-07-16T17:24:48","guid":{"rendered":"https:\/\/www.domingocommunication.com\/?p=2828"},"modified":"2021-07-26T11:53:35","modified_gmt":"2021-07-26T09:53:35","slug":"lotto-x-zara-capsule-the-new-synergy","status":"publish","type":"post","link":"https:\/\/www.domingocommunication.com\/it\/news\/lotto-x-zara-capsule-the-new-synergy\/","title":{"rendered":"Lotto x Zara capsule. The new synergy"},"content":{"rendered":"\n

Debutta oggi un esclusivo e inedito progetto di collaborazione tra Zara e Lotto: una capsule collection in edizione limitata, racconto di una nuova sinergia e del DNA delle due realt\u00e0.<\/p>\n\n\n\n

I capi e gli accessori della capsule firmata da Lotto per Zara, fanno convivere gusto sportivo e stile retr\u00f2 in una proposta fresca, giovane e originale e al tempo stesso sofisticata. L\u2019estetica del passato vive attualizzata con materiali d\u2019ispirazione sportiva e con soluzioni progettuali minimaliste che richiamano gli anni \u201860.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Una limited edition interamente al femminile dove abiti, shorts, top, calzature e accessori sono il racconto degli anni e delle atmosfere del primo boom economico, in cui esplodevano ed echeggiavano in ogni dove, voglia di vivere, di libert\u00e0 e un\u2019incontenibile creativit\u00e0.<\/p>\n\n\n\n

Cos\u00ec prende dunque vita una capsule high-summer che \u00e8 preludio della nuova stagione di Zara.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Questa la cifra distintiva della collaborazione tra Zara, una della pi\u00f9 importanti societ\u00e0 di moda internazionali che fa capo al Gruppo Inditex, e Lotto, da 50 anni azienda leader nelle calzature e nell\u2019abbigliamento sportivo, sinonimo di italianit\u00e0, innovazione e design. Lo spirito di Lotto vive attraverso lo stile che privilegia l\u2019essenzialit\u00e0 ed esalta la straordinaria storia sportiva del marchio di Montebelluna.<\/p>\n\n\n\n

\u00abSiamo molto orgogliosi di questa collaborazione con Zara che dimostra una volta di pi\u00f9 di la straordinaria versatilit\u00e0 e vivacit\u00e0 del marchio Lotto, capace di mantenere un\u2019assoluta coerenza tra il mondo delle grandi performance sportive dei propri atleti e i nuovi trend e le richieste di consumatori eclettici e innovativi. Con questa collezione abbiamo voluto esplorare un mondo verso cui proviamo da sempre una grande ammirazione, portando con noi intatti i tratti distintivi del nostro DNA sportivo.\u00bb commenta Andrea Tomat, Presidente di Lotto Sport Italia.<\/p>\n\n\n\n

La capsule collection \u00e8 disponibile sui canali online e distribuita nei 2.200 negozi Zara di tutto il mondo.<\/p>\n\n\n\n

\"\"<\/figure>\n","protected":false},"excerpt":{"rendered":"

Debutta oggi un esclusivo e inedito progetto di collaborazione tra Zara e Lotto: una capsule collection in edizione limitata, racconto di una nuova sinergia e del DNA delle due realt\u00e0. I capi e gli accessori della capsule firmata da Lotto per Zara, fanno convivere gusto sportivo e stile retr\u00f2 in una proposta fresca, giovane e […]<\/p>\n","protected":false},"author":4,"featured_media":2825,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"class_list":["post-2828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\nLotto x Zara capsule. 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