{"id":1685,"date":"2019-10-28T18:38:51","date_gmt":"2019-10-28T17:38:51","guid":{"rendered":"https:\/\/www.domingocommunication.com\/?p=1685"},"modified":"2019-10-29T11:34:41","modified_gmt":"2019-10-29T10:34:41","slug":"berwich-milan-flagship-store-opening","status":"publish","type":"post","link":"https:\/\/www.domingocommunication.com\/it\/news\/berwich-milan-flagship-store-opening\/","title":{"rendered":"Berwich Milan Flagship Store Opening"},"content":{"rendered":"

“Be Green, Be Berwich\u201d.\u00a0Il pantalone italiano, inaugura il 23 ottobre il suo primo Flaghship Store a Milano.<\/p>\n

L\u2019azienda sceglie per il suo primo monomarca la citt\u00e0 di Milano, palcoscenico privilegiato dei pi\u00f9 importanti eventi internazionali associati al mondo del fashion.<\/p>\n

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Via Manzoni 42 sar\u00e0 la \u201ccasa Berwich\u201d, proprio nel cuore del quadrilatero della moda, da sempre luogo in cui nuovi stili e tendenze convivono accanto ai marchi storici, dando vita al \u201cmade in Italy\u201d pi\u00f9 rinomato nel mondo.<\/p>\n

\u201cBe Green be Berwich\u201d, questo \u00e8 il concept che rispecchia l\u2019anima \u201csostenibile\u201d del brand italiano.\u00a0L\u2019interior design nasce da una scelta attenta e consapevole ai dettagli, che raccontano i contenuti valoriali del Brand, quali la ricerca, le radici, il viaggio e in particolar modo l\u2019attenzione alla sostenibilit\u00e0. Per questo motivo l\u2019illuminazione dello store \u2013 cos\u00ec come la climatizzazione – sono a basso consumo. Le vernici utilizzate sono ottenute da cicli virtuosi di produzione che ne abbassano l\u2019impatto ambientale e il legno dei mobili \u00e8 riciclato, reinventandolo nelle forme e nei colori.<\/p>\n

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Nel nuovo flagship store il cliente potr\u00e0 scegliere tra numerosi modelli delle collezioni Berwich e Madame Berwich e i suoi acquisti saranno identificati attraverso un innovativo software. Una \u201ccarta d\u2019identit\u00e0\u201d del pantalone a cui lo store potr\u00e0 accedere per mantenere uno storico degli ordini di ogni suo cliente per poi riprogrammare in maniera completamente digitalizzata un nuovo acquisto.<\/p>\n

A partire dal 2020, nell\u2019ottica di un\u2019espansione retail, il progetto sar\u00e0 replicato in altri paesi, in particolare nel middle east.<\/p>\n

Scegliere di indossare un pantalone Berwich significa concedersi il lusso di un oggetto raffinato, di matrice sartoriale, personalizzato secondo il gusto di chi lo indosser\u00e0.<\/p>\n

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\nEsplorare per Berwich \u00e8 sinonimo di ricerca sia in termini di tessuti sia per quanto riguarda i fit. Tessuti pregiati e vestibilit\u00e0 calibrate interpretano una palette straordinaria, rivelando dettagli di tradizione sartoriale quali pinces, impunture handmade e risvolti in fondo.<\/p>\n

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Ricerca, qualit\u00e0, tradizione: \u00e8 l’eleganza italiana, espressa con autenticit\u00e0 da Berwich.<\/p>\n","protected":false},"excerpt":{"rendered":"

“Be Green, Be Berwich\u201d.\u00a0Il pantalone italiano, inaugura il 23 ottobre il suo primo Flaghship Store a Milano. L\u2019azienda sceglie per il suo primo monomarca la citt\u00e0 di Milano, palcoscenico privilegiato dei pi\u00f9 importanti eventi internazionali associati al mondo del fashion. Via Manzoni 42 sar\u00e0 la \u201ccasa Berwich\u201d, proprio nel cuore del quadrilatero della moda, da […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"class_list":["post-1685","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"\nBerwich Milan Flagship Store Opening - Domingo Communication<\/title>\n<meta name=\"description\" content=\""Be Green, Be Berwich\u201d.\u00a0Il pantalone italiano, inaugura il 23 ottobre il suo primo Flaghship Store a Milano. 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